iPhone 11:11 Wish

Verizon iPhone 11:11 Wish

Project: iPhone 11 Social Activation
Role: Design Director
Client: Verizon
Year: 2019

There’s a common belief that 11:11 is a magical time. Each day millions make wishes at this exact moment. This year during pre-order, Verizon hijacked this daily ritual and get everyone wishing for the new iPhone on Verizon.

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